The Reading settings (Figure 3-8) determine how your posts appear to your visitors. This is where you can determine whether your site works like a blog, with the most recent posts on the home page, or displays something else. (There are more advanced ways of doing this, which I'll cover in Chapter 8.)

If you select a page as your home page, you'll have the option to display your blog posts on another page. Anything you've entered into the body of that page will not be shown; instead, it will be replaced with your most recent posts.

The next setting, Blog pages show at most, determines how many posts per page appear on the blog home page, archive pages, and search results. You can choose a different number of posts to appear in your Atom and RSS feeds, if you wish.

If you want to make your feed subscribers click through to your site to read your complete posts, you may choose to show them only a summary of each post. Keep in mind, however, that the feed summaries strip the HTML formatting from your posts, including things like lists and images. If your unformatted posts wouldn't make sense, consider leaving this setting on Full text.

Figure 3-8. The Reading Settings screen
Definitive Guide To Email Marketing

Definitive Guide To Email Marketing

Email marketing is the key to get high traffic loads. Multiple autoresponders send a series of messages to receieved email addresses on a predetermined, timed basis. For instance, a multiple autoresponder can be used to send an instant response, then follow up message three days later, then another five days after that and so on.

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